Are you aware of the strategic choices facing your clients over the next five years?  Are you a trusted advisor for your clients in making these choices? 

Most law firms are not.  Most law firms focus their efforts on showcasing their talents in the applicable areas of the law.  They are experts in x, have done many transactions in y, and published articles on z.  These, however, are minimal efforts, imitated by all law firms to establish credibility.  To win lasting clients, you need to win their business respect.  You need to demonstrate a superior knowledge of their work, from day to day operations to an understanding of the competitive dynamics that shape their market.

In the end, clients want a ‘trusted advisor’, one that possesses both a high faculty of the law and can guide them through the strategic choices that face their company.  Ask yourself – are you top of mind for a client facing an evolutionary decision for their business?  Are you considered skill-on-tap legal counsel or do you act as an executive advisor?  The difference is measurable in billable hours – one relationship is problem driven, easily substituted by cheaper rates; the other is lifecycle driven, uniquely capable to drive a client’s ambition forward.  It is simple – the more a client trusts your business acumen, the more likely they are to turn to you for legal advice on their business choices.

At MBA Day Camp, we help legal professionals become stronger business professionals. We help you understand the ‘nuts and bolts’ of business as well as the strategic frameworks that drive a company’s decision making.   Our services range from customized on-site sessions to open enrollment sessions covering foundational topics.  We conduct seminars for Associates, Practice groups, and Marketing & Professional staff.  MBA Day Camp is an Approved Provider of Illinois MCLE and is in the process of seeking accreditation in other states.  The standard MBA Day Camp session is 6.0 credits, however, more or less credits can be provided based on your needs.

Contact us, and join the list of the top law firms that we have helped become more business savvy.

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